Showing results by narrator "Fabian Geyrhalter" in All Categories
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Bigger Than This: How to Turn Any Venture into an Admired Brand
- By: Fabian Geyrhalter
- Narrated by: Fabian Geyrhalter
- Length: 1 hr and 42 mins
- Unabridged
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Overall4.5 out of 5 stars 15
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Performance4 out of 5 stars 9
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Story4.5 out of 5 stars 9
Following the success of his best-selling book, How to Launch a Brand, acclaimed brand strategist Fabian Geyrhalter is back with an enlightening new book that digs deep into today's new world of brand creation. Bigger Than This challenges companies - from startups to Fortune 100s - to (re)discover their spark and connect with today's consumers on a deeper level. In Bigger Than This, Geyrhalter analyzes brands that are based on commodity products - watches, socks, shoes, fish - yet they quickly turn into beloved brands. He emphasizes the importance of storytelling.
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5 out of 5 stars
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A definite must-have!
- By Rachel Zuzarte on 30-08-21
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Bigger Than This: How to Turn Any Venture into an Admired Brand
- Narrated by: Fabian Geyrhalter
- Length: 1 hr and 42 mins
- Release date: 15-03-18
- Language: English
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Regular price: £6.99 or 1 Credit
Sale price: £6.99 or 1 Credit
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