Showing results by author "Robert L. Dilenschneider" in All Categories

It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.

Drawing from current-day lessons and the wisdom of hundreds of drivers of change in all fields of business, The Ultimate Guide to Power & Influence is Robert Dilenschneider’s latest guide to harnessing the universal principles for success. It provides anecdotes and insights on a wide range of keys to success, including how to seize opportunity amid crisis, manage your network, communicate effectively, and take full advantage of social media to bolster your image.

Sorting out our lives amidst chaos, confusion, and innumerable options is a process we all have in common. The decisions we ultimately make can affect our lives and the lives of others. It's not always easy. In this empowering guide, an expert in business strategies shares the choices of notable, visionary decision-makers - from Harry Truman and Henry Ford to Marie Curie and Malala Yousafzai - and explains how you can apply their principles to your own personal and professional real-life scenarios.