In this episode of The Artful Dollar Podcast, host Ryan Roi dives into the hot topic of professional 'scratchers' or self-taught tattoo artists with guest Ross Berg, known as 'Hot Scratcher'.

Together they discuss the rise of these artists, their unique marketing strategies, and how the pandemic influenced a surge in DIY tattooing. This conversation sheds light on the evolving landscape of tattooing, examining both the challenges and innovations impacting the industry. Whether you're an aspiring artist or a seasoned tattooer, this episode offers insightful perspectives on the business and art of tattooing.

Follow Ross on social media:

Instagram: @hotscratcher

https://www.instagram.com/hotscratcher/

YouTube: https://www.youtube.com/@hotscratcher

Website:

https://www.hotscratcher.com/

TikTok:

https://www.tiktok.com/@rosscberg?_t=8nrTOrKGXWw&_r=1

Artists mentioned in introduction:

@blackmetalsosa

https://www.instagram.com/blackmetalsosa/

@ethansfleapit

https://www.instagram.com/ethansfleapit/

@prettyskinstickers

https://www.instagram.com/prettyskinstickers/

@dirtinmyskin

https://www.instagram.com/dirtinmyskin/

–

Chapters:

00:00 Introduction

09:34 Interview with Ross Berg

14:39 The Controversy of Self-Taught Tattoo Artists

24:55 The Economics and Marketing of Tattooing

36:29 Inclusivity and Gatekeeping in the Tattoo Industry

43:40 The Problem with Traditional Apprenticeships

48:16 Mission to Improve Tattoo Education

56:22 The Challenges of Tattooing

01:07:37 The Importance of Tattoo Education

01:17:55 Final Thoughts and Contact Information

–

Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone.

Get clear on what actions you need to take to book more appointments and create a sense of security and freedom.

Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:

https://Theartfuldollarbooking.as.me/?appointmentType=67870225

This is for tattooers and shop owners who:

• Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
• Ready to take a radically new approach to marketing (Not just a few tips and tricks)

On this call we will:

• Take a look at your current approach to marketing
• Identify what is stopping you from staying consistently booked
• Offer a strategy moving forward

–

Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4

–

Follow me on Instagram- IG: ryanroitattoo

https://www.instagram.com/ryanroitattoo/

Check out my website- https://www.theartfuldollar.com/

#tattooartist #tattooeducation

In this episode of The Artful Dollar podcast, host Ryan Roi shares insights and lessons from the recent Eden Symposium tattoo educational event.

At the Symposium, Ryan gave a talk on marketing and mindset for tattoo artists. Ryan also discusses the importance of surrounding yourself with people who reflect your best self and the significance of mindset in achieving business success.

This episode covers key highlights from other presenters, such as intentionality, skin care, and systematic tattooing techniques. Ryan emphasizes the power of inner work and the holistic approach that top tattoo artists incorporate into their craft.

Follow the links below for more information on the Eden Symposium:

https://www.edenbodyartstudios.com/edu

@eden.e.d.u

https://www.instagram.com/eden.e.d.u/

@edenbodyartstudios

https://www.instagram.com/edenbodyartstudios/

–

Chapters:

00:00 Introduction

01:59 Summoning Your Inner Archetypes

04:57 Engaging with the Audience

06:09 Insights from Fellow Presenters

07:26 Tattooing Techniques and Best Practices

13:05 The Importance of Client Experience

19:36 Final Thoughts

–

Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone.

Get clear on what actions you need to take to book more appointments and create a sense of security and freedom.

Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:

https://Theartfuldollarbooking.as.me/?appointmentType=67870225

This is for tattooers and shop owners who:

• Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
• Ready to take a radically new approach to marketing (Not just a few tips and tricks)

On this call we will:

• Take a look at your current approach to marketing
• Identify what is stopping you from staying consistently booked
• Offer a strategy moving forward

–

Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4

–

Follow me on Instagram- IG: ryanroitattoo

https://www.instagram.com/ryanroitattoo/

Check out my website- https://www.theartfuldollar.com/

#tattooartist #tattooeducation

In this episode of The Artful Dollar podcast, host Ryan Roi and assistant coach Chloe discuss their experience empowering tattoo artists to unleash their full potential through financial education, marketing strategies, and personal growth.

Together they reflect on their experiences in helping artists overcome obstacles, improve their relationship with money, and shine their authentic light. Highlighting profound transformations, they recount inspiring stories of artists who have gained financial independence, enhanced their marketing, and achieved personal milestones.

This episode aims to motivate artists to take new actions for a brighter future as they move into 2025.

Follow Chloe on Instagram: @tattoobookingassistant

https://www.instagram.com/tattoobookingassistant/

——————————————————————————————————————

Chapters:

00:00 Introduction

02:33 Navigating Financial Traps

07:59 The Importance of Time Management

18:24 Mindset Overhaul: Updating Your Internal Software

27:04 Empowering Financial Independence

32:22 Personal Reflections and Challenges

46:50 Final Thoughts and Gratitude

——————————————————————————————————————

Are you feeling uncertain about your financial future? You’re not alone.

Get clear on what actions you need to take to build financial security and freedom.

Book your Financial Future 1-on-1 Strategy Call Now:

https://Theartfuldollarbooking.as.me/?appointmentType=65930199

——————————————————————————————————————

Are you feeling uncertain about what actions you should take to successfully market your business? You’re not alone.

Get clear on what actions you need to take to book more appointments and create a sense of security and freedom.

Book your 1-on-1 Marketing Strategy Session with Ryan Roi Now:

https://Theartfuldollarbooking.as.me/?appointmentType=67870225

This is for tattooers and shop owners who:

• Have at least 1 year of FULL TIME, PROFESSIONAL tattooing experience
• Ready to take a radically new approach to marketing (Not just a few tips and tricks)

On this call we will:

• Take a look at your current approach to marketing
• Identify what is stopping you from staying consistently booked
• Offer a strategy moving forward

——————————————————————————————————————

Hear what people think about what we do at The Artful Dollar: https://www.theartfuldollar.com/testimonials

Find more Artful Dollar podcast episodes on Spotify: https://open.spotify.com/show/4P0j85W6U6tG6KTCTQidL4

——————————————————————————————————————

Follow me on Instagram- IG: ryanroitattoo

https://www.instagram.com/ryanroitattoo/

Check out my website- https://www.theartfuldollar.com/

#tattooartist #personaldevelopment