AUTHOR

Peter Horst

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PETER HORST was named by Forbes as one of the World’s Top 50 Most Influential CMOs. He holds over thirty years of leadership experience with companies such as Capital One, Hershey, General Mills, US West (CenturyLink), and TD Ameritrade. Today, Peter leads CMO Inc., a marketing advisory that aids organizations in building compelling brand strategies, inspiring bigger thinking, and executing against a broader brand purpose. Peter is a highly ranked keynote speaker, contributes to Forbes and other publications, and sits on advisory boards for several early-stage companies. Peter earned a BA from Harvard and an MBA from Dartmouth’s Tuck School of Business.

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Marketing in the #Fakenews Era

New Rules for a New Reality of Tribalism, Activism, and Loss of Trust

By: Peter Horst

Narrated by: David Godfrey

Length: 4 hrs and 45 mins

Release date: 15-08-18

Language: English

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