Showing titles in Marketing

Emily Heyward founded Red Antler, the Brooklyn-based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day.

Learn how today’s artists survive, exhibit, and earn money, without selling out! This book explains how to be a professional artist and new methods to define and realize what success means. Whether you’re a beginner, a student, or a career artist looking to be in the best museum shows, this book provides ways of advancing your plans on any level. Making It in the Art World is an invaluable resource for artists at every stage, offering readers a plethora of strategies and helpful tips to plan and execute a successful artistic career.

Sell and Price Like the Expert You Are Your first job is being the expert advisor or practitioner. Your second job is selling that expertise. If you’ve ever felt that these two roles are in conflict then The Four Conversations is the book for you. Amazon best-selling author of The Win Without Pitching Manifesto, Blair Enns, provides a new model for those who have to sell their expertise before they deliver it.

As an 18-year-old, black, broke, lonely, insecure, university drop-out, from a bankrupt family, I wrote in my diary that I wanted to be a 'Happy Sexy Millionaire' by the age of 25. By 25 I was a multi-millionaire having created a business worth over $300m dollars. Ironically, in achieving everything I set out to, I learnt that I was wrong about almost everything... The world had lied to me. It lied to me about how you attain fulfilment, love and success, why those things matter, and what those words actually mean.

Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value. This is just another book about product management. Its a thought-provoking guide filled with simplicity, encouraging you to act today for a better tomorrow. This book is for anyone facing the challenges of working on or with product teams.

In this brilliant and original audiobook, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” ...before you even ask for the sale.

Welcome to the Dog Grooming Business Help & Support podcast, your go-to resource for everything you need to succeed in the dog grooming industry. Whether you're an aspiring business owner looking to start your own grooming business or a seasoned professional aiming to refine your business skills, mindset and expand your clientele, this podcast is here to offer valuable insights, practical tips, and expert advice. Join us as we delve into a variety of topics essential to running a successful dog grooming business. From diversifying your business and understanding pet behaviour to navigating the...

Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don't know much about marketing, don't worry. We all start with nothing. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

Why can't salesmen sell? And why won't prospects listen? We offer great products to prospects. We say great things to people. We share our vision and passion with others. And they don't buy, they don't believe us, and they don't share our vision and passion. We say great things, but people don't believe us, and they don't trust us. So we don't need more good things to say. Instead, we need to learn how to get people to believe and trust the good things we are saying already.

Are you a small business owner who likes to think BIG? Then this podcast is for YOU. It's a place where AMBITIOUS business owners learn and share SIMPLE, PRACTICAL tips and advice to help their businesses GROW with ONE purpose... TO PROVIDE THEM WITH THE LIFESTYLE THEY WANT. Whatever that means for YOU... Maybe you want to earn £100k a year? Maybe you want to spend more time with friends and family, or travel more? You might want to give up the Day Job, or completely change direction in your business. Perhaps you want to retire in X years? Remove yourself from doing the jobs you HATE? Sack ...

2023 UPDATED EDITION. Learn Google Ads (AdWords) in Plain English - Step by Step!

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

Welcome to the Marketing Secrets with Russell Brunson! This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable. Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. Russell shares his biggest “a-ha moments” and marketing secrets in each episode with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into...

Step into the future with The Art of Prompt Engineering: Mastering Intelligent Conversations with ChatGPT for Breakthrough Results! Jordan Ashwood guides you through the art of crafting effective, context-aware prompts that turn ChatGPT into a responsive and insightful conversational partner.

Jay Abraham's The MasterMind Marketing System shows you how to take maximum advantage of the hidden opportunities, assets, and advantages you possess now - the advantages that all supersuccessful people capitalize on as a matter of principle. You will discover a kaleidoscopic array of possibilities you can implement immediately to exponentially increase your success, income, and opportunity base.

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

Why keep lining the pockets of others when your unique ideas could take you to independence, financial security, and confident entrepreneurship? It’s easy to assume that it takes a certain type of personality to run a successful business. However, entrepreneurship isn’t a skill that you are either born with or simply don’t have. It’s more like a gardener planting their first seed. With patience, passion, and the right knowledge, that seed can turn into a thriving plant!