Showing titles in Business

In this course, we'll examine the lives and careers of successful men and women who seized the opportunities offered by the vibrant and open economy that has ensued. We'll examine how each of these individuals found the necessary resources - both economic and personal - to achieve greatness in the business arena. In doing so, we hope not only to arrive at a better understanding of American business history in general, but also to commune with its greatest visionaries - its Masters of Enterprise.

Als junger, abenteuerlustiger Business-School-Absolvent auf der Suche nach einer Herausforderung lieh Phil Knight sich von seinem Vater 50 Dollar und gründete eine Firma mit einer klaren Mission: qualitativ hochwertige, aber preiswerte Laufschuhe aus Japan importieren. In jenem ersten Jahr, 1963, verkaufte Knight Laufschuhe aus dem Kofferraum seines Plymouth Valiant heraus und erzielte einen Umsatz von 8000 Dollar. Heute liegen die Jahresumsätze von Nike bei über 30 Milliarden Dollar. In unserem Zeitalter der Start-ups hat sich Knights Firma Nike als Maßstab aller Dinge etabliert und sein "Swoosh" ist längst mehr als nur ein Logo.

In the age of big data, no company embodies its promise and its perils more than Palantir. This software firm sells some of the most powerful and dangerous technology in the world, ingesting huge quantities of data and spotting patterns, trends, and connections that would likely elude most people. Apart from Facebook, you’d be hard-pressed to find another tech company that’s making as big of a splash – or fraught with more potential pitfalls.

Luke 'Milky' Moore is a fun-loving Australian country boy who transforms into a high-rolling playboy, a prison inmate, and a successful criminal lawyer - all because of a bank error. Milky's story starts in a dark place. After the 2008 stock market crash, Milky loses his job, life savings, suffers serious injury in a massive car accident, and struggles to make his house payments. And of course, his girlfriend leaves him. But at this lowest point, his bank accidentally throws him a lifeline.

One of the most famous and enigmatic Americans of the 20th century, Howard Hughes challenged Hollywood's conventions and packed theaters with his blockbuster films Hell's Angels, Scarface and The Outlaw. He thrilled the world with his aviation exploits, shattering air speed records, flying around the world in record time and building the world's largest aircraft. Hughes was linked with almost every major film beauty of the 1930s and '40s, making him a favorite subject of the nation's gossip columns.

Having spent over twenty years building her hugely successful beauty empire, Maria Hatzistefanis managed to achieve all her childhood dreams and goals. Whilst this life of glamour and success is exhilarating, Maria is shocked to find that the happiness it brings is fleeting. This leads her to realize that her life needs a new focus. In this easy-to-follow guide, Maria asks the fundamental question: "What is happiness?" Brimming with good sense, great advice and clear tips, How to Live Your Best Life will equip you with the tools you need to be in control of your own destiny.

During Wall Street's last big bull market, there were brokers in $3,000 suits, billion-dollar IPO's, and 30-year-olds making $100,000 a month. And then there was Louis Pasciuto, who came from Staten Island at the age of 19 and discovered one indelible truth about himself: He was born to steal. This is the astounding, true story of the rise and fall of this fast-talking, street-smart wiseguy, as well as the insidious ways the Mob infiltrates, then controls, Wall Street.

As heir apparent to the first global media dynasty, Lachlan Murdoch has been waiting to run his father Rupert’s empire all his life. In this riveting first biography of a little-understood but hugely influential figure, acclaimed journalist Paddy Manning asks: Can the dutiful son hang onto the empire, or will the third generation of Murdoch moguls prove the last? Drawing on unprecedented access to Lachlan Murdoch’s inner circle, Manning explores Lachlan’s upbringing, his political beliefs, and what we can expect from his time at the helm.

Here is a bold new history of economics, the dramatic story of how the great economic thinkers built a rigorous social science without peer.

Like a lot of people, Chris Wilson didn’t have an easy start in life. But, unlike many, he has managed to overcome severe setbacks to achieve a life defined by material success and personal meaning. How did he do it? When he committed a fatal crime at the age of 17 and received a devastating prison sentence, incarceration became the unexpected trigger that set Wilson off on a journey of self-improvement - reading, working out, learning languages, and starting a business. Creating a Master Plan for the life he wanted, he worked though it step-by-step to transform his reality.

Versace. The very name conjures up images of outrageous glamour and bold sexuality, opulence and daring. All of course true, but only half the story. Versace is also the legacy of a great creative genius from a poor, backward part of southern Italy who transformed the fashion world through his intuitive understanding of both women and how a changing culture influenced the way they wanted to dress. House of Versace shows how Gianni Versace, with his flamboyant sister Donatella at his side, combined his virtuosic talent and extraordinary ambition to help create celebrity culture.

Stuart Fuhlendorf was a Wall Street whiz kid, taking three companies public on the Nasdaq by his early '40s. On paper, he was worth millions. Then, his world fell apart and was transformed in a way that he could have never imagined. In Wall Street to the Well, Stu Fuhlendorf tells the captivating story of his journey from success and riches to losing everything. Then, when he assumed his life was over, an unexpected phone call gave him new hope and new life.

Nearly fifty years into IBM’s existence, Thomas Watson Jr. undertook the biggest gamble in business history when he “bet the farm” on the creation of the IBM System/360, the world’s first fully integrated and compatible mainframe computer. As CEO, Watson drove a revolution no other company—then or now—would dare, laying the foundation for the digital age that has transformed every society, corporation, and government. The story of Watson being “present at the creation” of the digital age is intertwined with near-Shakespearean personal drama

Elon Musk fait partie de ceux qui changent les règles du jeu. Largement considéré comme le plus grand industriel du moment, il porte l'innovation à des niveaux rarement atteints au point d'avoir servi de modèle pour Tony Stark, alias Iron Man. À 44 ans, il a monté en quelques années une entreprise, Tesla, qui révolutionne l'industrie automobile, une autre, SpaceX, qui concurrence Arianespace. Il a auparavant bouleversé le marché des paiements avec PayPal. Son objectif ultime : coloniser Mars.

Donald Trump claims that his success as a "self-made" businessman and real estate developer proves that he will make an effective president, but this devastating investigative account by legendary reporter Wayne Barrett proves otherwise. Back in print for the first time in years, Barrett's seminal book reveals how Trump put together the biggest deal of his life - Trump Tower - through manipulation and deceit; how he worked with questionable characters from the mafia and city politics; and how it all nearly came crashing down.

이 책은 아마존이 어떻게 그토록 짧은 시간 동안 그렇게 어마어마한 규모로 성장할 수 있었는지, 그리고 아마존과 제프 베이조스가 과연 비즈니스 경쟁에서, 현대 사회에서, 그리고 지구와 지구인에게 어떤 존재인지 냉철하게 짚어보았다.

Warren Buffett is perhaps the most accomplished investor of all time. The CEO and chair of Berkshire Hathaway has earned admiration for not only his financial feats but also the philosophy behind them. Todd A. Finkle provides striking new insights into Buffett's career through the lens of entrepreneurship. This book demonstrates that although Buffett is thought of primarily as an investor, one of the secrets to his success has been running Berkshire as an entrepreneur.

The name Disney is celebrated throughout the world because of its association with blockbuster animated films and iconic cartoon characters. Just about everyone on the planet, regardless of time, place, or culture, has at one time or another become acquainted with Mickey Mouse, Donald Duck, and everybody’s favorite anthropomorphic dog, Goofy. These are the characters that we know and love.

An iconic teacher. A warm friend. A generous mentor. For more than 40 years, Howard Stevenson has been a towering figure at Harvard Business School: the man who literally defined entrepreneurship and taught thousands of the world’s most successful professionals. Now - spurred by Stevenson’s heart-stopping brush with death - his student, colleague, and dear friend Eric Sinoway shares the man’s wisdom and inspiration.

En 1984, Michael Dell, quien pronto abandonaría la universidad, escondió las señales de su incipiente negocio de computadoras en el baño de su habitación en la Universidad de Texas. Casi 30 años después, en la cima del éxito como fundador y líder de Dell Technologies, se encontró embrollado en una batalla por la supervivencia de su compañía. Su siguiente movimiento podría asegurar su legado o destruirlo. Juega limpio pero gana es un recuento de tres guerras que peleó por Dell Technologies: una para lanzarla, otra para mantenerla y otra para transformarla.