Send us a text

Nick Cannon shares how to create loyalty with customers. One of the keys to customer loyalty is communication. Too many times we think that loyalty comes when there is a gift, contribution or some remarkable event. The key to customer loyalty is simple... communicate consistently.

Authenticity ensure that you are being yourself. This includes standing up for yourself and not being afraid to express your needs to the client as well. The key to sales that that it works not only for the client but also for your company as you as an individual. When you are comfortable there is a great ability to have the continuity.

Scott Schlofman
Mike Williams - Cell 801-635-7773

#sales #podcast #customerfirst #relationships #success #pipeline #funnel #sales success #selling #salescoach

Send us a text

This podcast episode challenges the traditional notion of making New Year's resolutions in sales. It argues that these resolutions are often vague, unrealistic, and ultimately ineffective.

The podcast outlines three key reasons why sales professionals should AVOID setting traditional New Year's resolutions:

1. Vague and Unrealistic: Many New Year's resolutions are overly broad and lack specific, measurable, achievable, relevant, and time-bound (SMART) goals. This lack of clarity often leads to discouragement and failure.
2. Success Requires Continuous Adaptation: The sales landscape is constantly evolving. Successful sales professionals must continuously adapt their strategies, learn new skills, and refine their approach. Focusing on immediate, incremental changes is more effective than waiting for a new year to make sweeping resolutions.
3. Short-Term Goals are Key: Short-term, achievable goals provide a roadmap for success. They offer a sense of accomplishment and motivation to continue striving for improvement. Long-term goals are important, but they should be supported by a series of smaller, more manageable steps.

The podcast emphasizes that true success in sales comes from a commitment to continuous improvement. Instead of waiting for a new year to make drastic changes, sales professionals should focus on making small, consistent improvements throughout the year. This approach is more sustainable and ultimately more effective in achieving long-term goals.

The podcast concludes by encouraging listeners to ditch the traditional New Year's resolution and embrace a mindset of continuous improvement. By setting realistic goals, focusing on small wins, and adapting to the changing needs of the market, sales professionals can achieve lasting success and build a fulfilling career.

Scott Schlofman
Mike Williams - Cell 801-635-7773

#sales #podcast #customerfirst #relationships #success #pipeline #funnel #sales success #selling #salescoach

Send us a text

Mike and Scott wish you all a Merry Christmas!

Naughty and Nice List of Sales

Naughty List

1. Pushy
2. No Service
3. Don't Understand Me at All (Don't allow me to talk)

Nice List

1. Allow Me to Decide
2. Treat Me Like a Person (Respect and ensure I understand)
3. Meet/Address All My Needs

There are several Christmas buying behaviors that we should look for and how they work in our industries:

• Last minute rush - Too many times we work towards buying on a deadline even though nobody likes buying under pression.
• Social media or Influencer - Find ways to have reviews or testimonials to potential clients. People like knowing other's experience.
• Campaigns or Deals - Buyers like feeling as though they have won. Ensure that you allow space for a buyer to feel that they are winning.

Scott Schlofman
Mike Williams - Cell 801-635-7773

#sales #podcast #customerfirst #relationships #success #pipeline #funnel #sales success #selling #salescoach