
The Psychological Trick that Boosts Brand Recall
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About this listen
🎙️ Mind The Market – Episode : The Psychological Trick that Boosts Brand Recall
📌 Uncover the cognitive bias that helps brands stay top-of-mind.
Why do some messages fade... while others stay with us for years?
In this episode, we explore a powerful psychological effect that shapes how people remember brands, stories, and ideas. It’s subtle, it’s strategic—and when used well, it can turn a simple message into a lasting impression.
Without revealing too much, we’ll walk through:
– A classic study that changed how we understand memory
– Two iconic examples from advertising and film
– Practical ways to apply this principle in your own campaigns
Whether you're building a brand, crafting a campaign, or refining your storytelling, this mental trigger can give you an edge—quietly, but effectively.
🎧 Listen now and learn how to stay present in your audience’s mind—long after the message ends.
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