• Launch Today Ep #28 with Zach Messler

  • Dec 18 2024
  • Length: 51 mins
  • Podcast

Launch Today Ep #28 with Zach Messler

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  • Summary

  • Welcome back to another episode of Launch Today, the go-to podcast for early-stage entrepreneurs aiming for that coveted $1 million mark in annual revenue. This episode is particularly special as we tap into the wisdom of a seasoned expert in the field of startups, technology, and media.


    Guest Introduction: Zach Messler


    • Messaging and Positioning Expert

    • Empowers Founders and Teams

    • B2B Tech Product Marketing Specialist


    Key Topics Discussed:


    • Zach's journey from product marketing to mentoring startups.

    • The art of distilling complex tech products into engaging narratives.

    • Common messaging pitfalls and how to capture your audience's attention quickly.

    • The power of succinctly presenting your product by addressing your audience's core needs.

    • Strategies for aligning your sales team with marketing's message.

    • Zach's own experiences and the energetic approach he brings to his work.

    Key book recommendations for founders seeking insight and wisdom.


    We hope this episode has given you both the inspiration and the practical knowledge to take your startup closer to the $1 million revenue mark. Join us next time on Launch Today, where we continue to explore the essential steps to success in the entrepreneurial journey.
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