Merry Christmas from The Ignite Podcast… In this mini episode, Sam and Hannah take a look at the People Analyser tool and its powerful application for building your dream team. Discover how this exercise can help to assess team members based on motivation, skills, and knowledge, ensuring the right people are in the right seats.

We also discuss the theories by Gino Wickman, whose books like ‘Traction’ provide a systematic approach to growing your business methodically.

Here’s a link to the books page of Gino’s website: https://ginowickman.com/books/

This episode is full of actionable advice for estate agency owners o fine-tune their team dynamics and drive growth. Tune in to elevate your estate agency's performance and IGNITE your team's potential!

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Visit us for a unique and FREE behind-the-scenes day at Ashdown Jones in Windermere! Book your spot here: www.ajmastermind.co.uk/btsday
2. Listen to another episode:
   https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Engage with ambitious estate agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ The People Analyser is an essential tool for evaluating team members on multiple dimensions to ensure they are a good fit.

➡️ Using a systematic approach to team development can minimise emotional decision-making and improve business outcomes.

➡️ Resources and proper training are critical for maximising team performance and addressing any gaps in knowledge or skills.

Some great moments:

✅ “We use the People Analyzer to bring clarity to our team structure, which helps us put the right people in the right seats.”

✅ “It's not about whether somebody is merely a good worker; it's about whether they are the right fit for the team and aligned with the agency's goals.”

✅ “A methodical approach can take the emotion out of managing a team, allowing leaders to focus on strategic growth.”

Tune in to streamline your team management strategies and IGNITE your estate agency's growth!

Joining Sam this week is AJ’s Operation Manager Edward who shares the key to setting focused, annual priorities that will drive your agency forward. Whether it's brand enhancement or team performance, align these annual goals with actionable quarterly priorities and break your projects into manageable milestones, ensuring clear ownership and defined success metrics.

With tips on pacing, structured team-building activities, and the power of small, focused projects, this episode is full of advice for keeping your team motivated and on track.

Plus, get an exclusive glimpse into Ashdown Jones’ systematic approach to training, from CPD to the innovative ECHO training program. Understand the balance between long-term planning and the necessity of flexible adjustments due to immediate challenges, showcasing the team's approach to strategic reviews and transparent decision-making.

Tune in to transform your agency’s planning process and IGNITE your estate agency’s success.

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of AshdownJones in Windermere on this unique and FREE day! Book your spot here: www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Ask your questions to Sam or Phil: sam@ajmastermind.co.uk OR Phil@ashdownjones.co.uk

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Consistent financial management is essential for sustaining a successful estate agency.

➡️ Focus on setting clear, annual priorities and breaking them into manageable quarterly goals.

➡️ Emphasise team-building activities and small, focused projects to foster collaboration and achieve larger goals.

Some great moments:

✅ “Many employees might not think about company finances as their own.”

✅ “Have three top-level priorities for the year, written in one to three words.”

✅ “Projects need clear ownership, milestones, and success metrics to avoid overwhelm and ensure progress.”

In this episode, we take you through an exhilarating year-end review of 2024, sharing the highs, lows and lessons from the industry. Learn how focusing on key performance indicators (KPIs) can drive your agency’s success, and discover the importance of maintaining team morale even in challenging times.

Sam and Phil discuss disciplined goal setting and the role of Agile Planning in achieving consistent growth. Hear about how Ashdown Jones not only hit but exceeded their targets, despite a tough market.

Plus, get an exclusive look at how becoming part of the AJ Mastermind program can revolutionise your business.

This episode is brimming with advice and insights to elevate your estate agency’s profile and performance. Tune in to get inspired and IGNITE your agency’s growth!

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of Ashdown Jones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Ask your questions to Sam Or Phil: sam@ajmastermind.co.uk OR phil@ashdownjones.co.uk

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Maintaining focus on KPIs and team morale can significantly impact your agency's success.

➡️ Strategic planning and disciplined goal setting are fundamental for hitting and exceeding targets.

➡️ High-value home market penetration requires a roadmap and the right team in place.

Some great moments:

✅ “The New Year period is when other agents don't really know what to do. This is the period where you can add that extra percentage of market share.”

✅ “We've turned a negative beginning of the year to a positive, where the team felt stronger and clearer about their roles and KPIs.”

✅ “There should be a committed capital amount required to set up an agency, ensuring those entering are genuinely prepared and have a plan in place.”