The Sell cover art

The Sell

The Secrets of Selling Anything to Anyone

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The Sell

By: Fredrik Eklund, Bruce Littlefield
Narrated by: Barbara Corcoran, Fredrik Eklund
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About this listen

Ten years ago, Fredrik Eklund moved to New York City from his native Sweden with nothing but a worn-out pair of sneakers and a dream: to make it big in the city that never sleeps.

Despite having no experience in real estate and no contacts, Fredrik transformed himself into the best seller in the most competitive real estate market on the planet, brokering multimillion-dollar deals for celebrities, selling out properties all over the city and charming TV audiences as one of the stars of Million Dollar Listing New York.

In The Sell, Fredrik shares his secrets so that anyone can find success doing what they love. According to Fredrik, even if you don't consider yourself a salesperson, you've been in sales your whole life because every day you are selling your most important asset: yourself.

Whenever you influence or persuade someone to give you something in exchange for what you've got - whether it's a luxury home, a great idea at work, or your profile on Match.com - you are selling.

And if you know how to sell right, you can live your dream. Blending personal stories and the expertise he's gained from his meteoric rise, The Sell is the modern guide to becoming successful. Featuring everything from the importance of intangible factors like personality and charm, to tips and tricks for preparing, persuading and negotiating, The Sell is a vital go-to audiobook for anyone who wants to have an impact in his or her personal and professional life.

No matter what your background is - sales rep, CEO or kitchen-table entrepreneur - this audiobook will help you sell yourself or your brand, and lead a richer, more fulfilling life.

©2015 Fredrik Eklund (P)2015 Hachette Audio UK
Business Development & Entrepreneurship Career Success Entrepreneurship Marketing Marketing & Sales Meetings & Presentations Real Estate Sales & Selling New York Dream Business Success

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All stars
Most relevant  
loved the book and the reader made it even better. not as many direct selling tips as I thought but was helpful in alot of other ways and explained the concept of what selling actually is extremely well. loved the story he built up and the life tips he shared would recommend to anyone looking at succeeding in life.

extremely good reader

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I wish this book never Finnish it has been writing and told with such a passion that I can say this may be the best book I heard

this book really grap my attention

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superb written and executed

its awesome when the writer speaks content of the book i love it

superb written and executed

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I didnt like this book. I think the author just wrote it so he could talk about his dogs and brag about how much money he's made.

I didn't like this book

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wooow this book is so we'll crafted i would recommend it too everyone that wants too be a better person in both bussines and personal life !!

i hope i will meet you someday!!

this guy is amazing!!

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Fantastic book, brilliantly narrated. Full of great content and tips which are practical.

Thank you for sharing Fredrik.

Fantastic book (Weee - high kick)

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Read by himself, there is a lot of good advice here to follow. The audiobook is great to have an idea of how he started his career from nothing. His idea about success and perfectionism in real estate can be used in other areas too. Really recommended it!

This will help you to sell more

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It’s a bit too anecdotal to be much use to people trying to get better at sales but it did hit home the notion of being presentable and professional at all time. I picked that up earlier on though.

Not bad

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This book is a must try especially if your getting into selling and marketing, but also just to motivate yourself

A must hear

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great book loved it v inspirational and funny. will listen to it again on audible.

fab book

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