International Business Strategy: Business Expansion cover art

International Business Strategy: Business Expansion

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International Business Strategy: Business Expansion

By: Dan Gan
Narrated by: Jareb Berthiaume
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About this listen

High Noon has established itself within the United States hard seltzer market as a low calorie alcoholic beverage with no added sugar as well as being gluten-free. In this book, we are going to talk about business ideas that may bring High Noon soft drinks to Britain and build a market there! We will analyze the economic factors, marketing in UK, and SWOT model. Let's take a closer look and break down the details of our expansion!

©2021 Dan Gan (P)2021 Dan Gan Forecasting & Strategic Planning International Management Management & Leadership Business International Business

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All stars
Most relevant  
This isn’t my type of audiobook but I got asked to listen and review by the author. It’s leaning towards people in business or starting up a business. From what I heard there is decent enough information within the audiobook for people who are into this type of stuff.

The narration was fine for this type of audiobook

* I was given this copy at the authors request for an unbiased and honest review *

For Business People

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If you are looking at expanding your business internationally into the UK then you will find the book useful. It takes an actual brand 'High Noons' and looks at the issues of expansion. There's a fair bit of background info on the UK. I found the exploration of the issues interesting.

Interesting!

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Listener received this title free

This book is short and is perfect for the car on the way home. If you haven't been to business school and need a quick introduction into what tools you can use then this book will launch you on that journey. Would recommend.

Brief but thorogh and good

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If you are looking to understand the basics of international law this book will give you that information! An enjoyable read!

The basics you need to know

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This audiobook was referred to me by a colleague and I found it to be very insightful and changed the way that I thought about my own business. It helps me a lot to expand my business.

Eye Opening Audiobook!

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Probably one of the few books that define so clearly the basic principles regarding business & market development. A must-listen for all professionals on sales & marketing. Great job.

Business Development - A must listen

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I appreciate how the author lays out the international business strategy and entry mode recommendations which business managers or those in training can be inspired by. It's a great listen and easy to follow with lots of informative info and tips. Very practical and actionable.

Thank you Dan! 5/5, would recommend

Easy to follow & thought provoking

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This book perfect for the car on the way home. A nice introduction to business school and what tools you can use this book will prepare you. Would definitely recommend.

business strategy

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I like this. Not only does the author give some good insight but he also uses very specific stats and % figures to back up what he's saying. This speaks yards in my opinion when listening to business figures. Overall this very much opened my mind as to what various strategies to use when it comes to my own business. I never knew an alcoholic beverage company would be this insightful into completely different markets.

Very insightful

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This audiobook opened my mind to a framework in business that was certainly helpful for me. Instead of presenting a paradigm of dog-eat-dog, it gave me the respite to approach life and business more broadly. I keep the main premise of the book in mind and I'm taking it to heart as I embark on my own startup journey. Essential guideline for beginners!

Very useful framework

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